13 Ways To Calm Down And Nail Your Presentation

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

What’s one way to calm your nerves before a pitch or presentation?

1. Prepare for the First and Last Minutes of Your Presentation 

Knowing exactly what to say in the beginning and end of your presentation will help build confidence. This also makes it easier to get started and build some momentum throughout the presentation. Take time to practice and perfect the first and last few minute of your presentation for less panic and stronger impact.

– Diego OrjuelaCables & Sensors 


2. Put Everything in Perspective 

Everything is temporary. Before I go into a pitch or a presentation, I like to think about just how big our lives are and yet also how small our lives are in this world. When I start thinking about the bigger things in life, a presentation or a pitch seems relatively minor and small. In the end, it is really just a moment of your life. No matter how it turns out, you’ll be okay.

– Mark DaoustQuiet Light Brokerage, Inc. 


3. Think About All the ‘No’s’ You’ve Already Overcome 

If you’re making an important pitch or presentation, you’ve already hit milestones and achieved some level of success. Now think back to all the times you’ve been slowed in your journey and all the roadblocks you’ve overcome. If hearing the word “no” is the worst that could happen, and this hasn’t stopped you before, it can’t hurt you now.

– Jacob ChapmanGelt Venture Capital 


4. Engage the Audience 

Pitching or presenting to friends is much easier than to strangers. Before you ever get on stage or in the front of the room, make it a point to befriend at least a few people in the room. Just a few minutes of small talk around shared interests can completely calm the nerves and allow you to focus on giving them a great presentation experience. Everyone else will be along for the ride.

– Douglas HutchingsPicasolar 


5. Take a Walk Around the Block 

There’s no better way to calm your nerves and hit the reset button than by getting some fresh air. Prior to a big presentation, I’ve most likely been inside going through my notes for hours on end, so taking a step back and having that change of scenery enables me to clear my mind and refocus. A quick walk around the block is just enough to help me calm down and get my head in the game.

– Jared BrownHubstaff Talent 


6. Do 30 Seconds of High Intensity Exercise 

Jumping on a trampoline (see Tony Robbins), doing air squats, push ups, jumping jacks for 30 to 60 seconds before a critical presentation, phone call, or pitch works wonders for me. It ramps up my intensity, focuses my mind, and clears out the cobwebs. It also puts me in that positive “I-can-take-on-the-world” state of mind.

– Jeremy BrandtWeBuyHouses.com 


7. Change Breathing Patterns 

We often underestimate the profound and beneficial effects of changing our breathing patterns. When we’re feeling tense or nervous, focusing on our breath for a short time and changing the cadence to longer, slower, more intentional in-and-out breaths can really trigger a calming effect on your mind and body.

– Darrah BrusteinNetwork Under 40 


8. Remember 80% of Success is Showing Up 

It’s easy to convince yourself that you need to be pitch-perfect each and every time. The truth? Sometimes good enough is good enough. I worry less about perfection and more about making sure I seize the right opportunities.

– Richard KershawWhoIsHostingThis.com 


9. Record Yourself 

I record my practice sessions and watch them to see what I look like and how confident I appear. This practice and visual display help me see what my audience would see so I can make improvements. The better I think I look and present, the calmer I feel.

– Zach BinderRanklab 


10. Know Your Pitch Really Well 

Make sure you know your pitch or presentation really well – upside down and inside out. Practice giving your pitch to a few individuals beforehand and get their feedback on how to make it better and stronger. Finally, you should feel passionate about your message. If you’re really passionate about it, that passion will help override your nervousness and anxiety.

– Duran InciOptimum7 


11. Meditate 

Meditation is a tool that I have used for years to help me gain clarity and focus. Spending a few minutes before a high-stakes meeting meditating helps me feel more calm and collected, allowing me to better deliver my message.

– Mark KrassnerExpectful 


12. Make a Cheat Sheet 

I find it extremely helpful to make a simple and easy-to-read cheat sheet with main talking points before a pitch. This gives me an opportunity to condense the presentation into several key points that I can review leading up to the presentation. By concentrating on these key points, I can ensure that if all else fails, I am still well-versed in my talking points in the face of nerves.

– Justin LefkovitchMirrored Media 


13. Anticipate Questions and Over Prepare 

Before a presentation, I make sure I run through the slide deck and know exactly what I am going to say on every single slide. I also write out all of the questions I think people will ask and write down exactly how I will answer them. By over preparing, I am being respectful of my time and theirs, and setting us up for success and closing the deal.

– Nicole MunozStart Ranking Now 

13 Ways To Maximize Your Daily Productivity

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

As a new founder, what are some strategies for building a structure around my work day that helps me maximize productivity?

1. Seize the First Two Hours of Your Day 

The first two hours of your day are the most critical for productivity according to scientists. It’s the ideal time to set and review your goals for the day, tackle the most challenging thing on your to-do, and take a personal moment to do what matters to you most, like meditating, working out, writing or reading. By seizing and maximizing those first few hours, you can transform your entire day.

– Beth DoaneMain & Rose 


2. Schedule Time for Boring Activities 

Take breaks to do boring activities, activities that will allow you to spend some time in thought. To reboot your brain, you have to break old patterns of checking emails, Facebook or ESPN. Instead take time to go for a walk, enjoy a coffee, or other simple activities that give you an opportunity to keep your mind fresh and get clarity on what you are trying to achieve.

– Ryan StonerPhenomenon 


3. Use ‘Rapid Planning Method’ 

To maximize productivity, I spend an hour every Sunday working on my schedule for the upcoming week. The process — known as the Rapid Planning Method — is threefold: (1) List all the things I’d like to accomplish, (2) rate each task by level of importance, and (3) schedule the most important tasks. By planning your week ahead of time you will increase your overall productivity and happiness.

– Kristopher JonesLSEO.com 


4. Eliminate Distractions 

I sleep with my iPhone in another room so that it can’t disturb me while sleeping. This also keeps me from automatically checking it first thing in the morning. When I’m at work, I set my iPhone to “do not disturb” so that I can focus without interruption in the morning. Mornings are the time when I’m most focused, so I don’t want to be distracted by messages or other alerts.

– Brian David CraneCaller Smart Inc. 


5. Try the Kanban Method 

There’s no point in pretending that distractions don’t exist, and it’s even less productive to take away the tools that make things easier, e.g., mobile phone. So I have an app on my phone which uses the Kanban method and helps me remember tasks that need completing, as well as see all the other tasks I’ve completed. I also like to read journals and blogs every morning to gauge my peers’ opinions.

– Cody McLainSupportNinja 


6. Put Your Health First 

We all know how much of a negative impact getting sick can have on our productivity. Putting your health first, by sleeping eight or more hours, working out daily, and not eating like a jerk is the most effective way to ensure a successful day. Take care of yourself before you take care of others.

– Ross BeyelerGrowth Spark 


7. Realize Some Hard Truths, Then Plan and Execute 

You cannot do everything. You don’t have time to do everything. You don’t need to do everything. You need to be able to step away. If you can accept those truths, then you can plan and stick to your plan. Schedule time to respond to emails. Set a time for accounting. Set a time for critical tasks. Set a time for exercise/family/faith. Write it all down, budget your time; then execute and learn.

– Kevin TelfordSurfWatch Labs 


8. Use Time Tracking Tools 

I swear by time tracking tools that record my time on everything I do. I can’t deny what they reveal, and it holds me more accountable to how I structure my day and where I need to make improvements. Time tracking has been the game changer in where I put every minute of my workday, helping me to do more in less time.

– Drew HendricksButtercup 


9. Schedule in Little Breaks 

Our minds aren’t built to be on hyperdrive 24/7. When you’re a new founder with a million things to do, this is easy to forget, but eventually a lack of breaks will lead to mistakes and brain burnout. That’s why I make sure to schedule in tiny breaks during my day, whether it’s walking my dog or doing a quick digital detox. The few minutes invested in refreshing are well worth the productivity.

– Elle KaplanLexION Capital 


10. Guard Your Time 

It’s easy to let the daily problem take up all of your time each day, but it means you won’t get the things done that will help you grow and build your business. Use a calendar to schedule your day and try to stick to it. This might mean building in some spare time to help others address the issues and challenges that arise each day, but don’t let your calendar be hijacked by it.

– Nicole MunozStart Ranking Now 


11. Depend on the Power of the List 

It’s all about completing tasks. The task list is the greatest asset for every business. Each week, we determine the tasks that are most crucial for growth. We assign off those tasks to individuals capable of completing them that week. This builds a structure and requires planning workdays. By having a plan and specific tasks to complete, it maximizes productivity and propels the company forward.

– Enrico Palmerinobotkeeper 


12. Block Off Time and Identify Where You Add the Greatest Value 

Set time aside for emails, prospecting, and the stuff that needs to get done to grow your business. As a founder, you need to have an open door and be there for the team, but not at the expense of getting the important tasks accomplished. As you scale the company, identify where you add the most value and focus on that, hiring well so you can remain productive as the company grows.

– Dan GoldenBFO (Be Found Online) 


13. Always Be Looking Ahead 

Plan your days ahead and even weeks if you can, filling in time for specific events. Don’t work on the fly because you will never get everything done. While things come up, this planning of certain things can help you visually move things around and see new ways to work, but you must have some general idea and structure in place of what’s to come first.

– Murray NewlandsSighted 

11 Ways To Improve Your Business Writing

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

What’s one way to improve your business writing?


1. Eliminate Unnecessary Words 

Mark KrassnerIt takes time to read every word of an email, and even longer to sift through a wordy, unnecessarily long email. After I finish drafting an email, I scan it to get rid of any words that don’t contribute to what I’m actually trying to say. Using this strategy has helped me send shorter, more concise emails and receive faster responses.

– Mark KrassnerExpectful 


2. Make It Active 

Shalyn DeverOne way to improve your business writing is to make it active. I encourage my employees to avoid “to be” verbs, the word “is” and the suffix “-ing” in order to avoid sounding passive. I understand that it’s sometimes easier to use these verbs. However, they can often be made active with small changes or simple rewording.

– Shalyn DeverChatter Buzz 


3. Read Your Work Aloud 

Manpreet SinghTalking is the best form of business communication. Unfortunately, no one has time to pick up the phone, especially if you’re trying to sell. So, do the next best thing: Bring your human voice into your business writing. When drafting an email, proposal or other business content, read your writing out loud to make sure it sounds clear, accessible and natural to your ears.

– Manpreet SinghTalkLocal 


4. Study the Business Writers You Love 

Adam SteeleIf you have any favorite writers/bloggers in your field that you really respect, studying them is one of the most effective ways to develop a style that’s already compatible with your instincts. Think carefully when you read their work about how they begin and end, what types of words they use, and what kind of attitude they seem to bring to their work. Testing these out in your own work will help.

– Adam SteeleThe Magistrate 


5. Make the Reader Feel Like a Genius 

Douglas HutchingsWe write a lot of technical documents and the thing that sets us apart is that we make the reader feel like a genius. This is accomplished by taking the complex and breaking it down into something that a middle school student could follow. Telling someone that you are intelligent is a turn-off. Making someone feel intelligent is a huge turn-on.

– Douglas HutchingsPicasolar 


6. Make Your Writing Accessible and Understandable 

Shawn PoratWhenever possible, use everyday language rather than jargon. If you have to use industry jargon, make sure you define it for people who aren’t familiar with it. Don’t assume your readers have vast knowledge of the field. For example, my company helps businesses improve their credit, but I’ve discovered that many business owners need to be educated on the fundamentals.

– Shawn PoratScorely 


7. Get Feedback (Even If It’s Harsh) 

Elle KaplanIt’s almost impossible to notice errors and room for improvement in your own work, especially for something as abstract as writing. That’s why I never shy away from feedback, and I always try to avoid sugarcoating when it comes to reviewing business writing. Although it might sting at first, you’ll quickly improve your writing if you consistently practice and seek out criticism.

– Elle KaplanLexION Capital 


8. Use an Editing Tool 

Nicole MunozThere are plenty of editing tools available online that can help you strengthen your writing by showing you where it should be changed. ProWritingAid has an online editing tool that’s free to use, and it analyzes your writing to generate 26 reports to show you where improvements can be made. Another key component is to study really good business writing.

– Nicole MunozStart Ranking Now 


9. Write Every Day 

Ross BeyelerThere is not a more proven technique for enhancing one’s writing than to write often. Even if the majority of that writing is done in private journals, it’s important to write every day. Not only will it help to build the habit of writing, but it will also expose what topics/styles work well for your voice and focus future writing projects.

– Ross BeyelerGrowth Spark 


10. Read 

john ramptonI pick up a lot about style and grammar just by reading books and articles. It has taught me a lot about how to phrase things and how to use certain words to influence others. Reading has also increased my vocabulary, which has enhanced my business writing.

– John RamptonDue Cash 


11. Take A Course 

Drew HendricksThere are numerous online courses at local colleges that teach business writing. There are also online tutorials on YouTube and other sites. You may even work with a tutor in an offline or online relationship. All these are good learning experiences for improving your writing.

– Drew HendricksButtercup 

When It Comes To Your Business, When Should You Rely on Data vs. Instinct?

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

Everyone talks about “data” these days as key to making good business decisions. Can you share about a time when you relied on instinct alone? How did it work out for you and what’s your advice to others who rely heavily on their business instincts?


1. If You Torture the Numbers Enough, They’ll Tell You Whatever You Want 

Diana GoodwinAs my marketing manager likes to say, “If you torture the numbers enough, they’ll tell you whatever you want.” Raw data is powerful, but when I’ve had to make big decisions without historical data, I (A) did as much research as possible, (B) talked to experts who had knowledge I didn’t, (C) considered what I stood to lose if the gamble did not pay out and prepared to own the results no matter what.

– Diana GoodwinAquaMobile 


2. Just Because Something Is Working Doesn’t Mean It Can’t Work Better 

Kristopher Jones (1)Just because something is working doesn’t mean it can’t work better. Often, data only allows you to make decisions about how you are doing and fails to tell you what might happen if you change things. Conventional wisdom tells us, “if it isn’t broken, don’t fix it.” However, I recently defied data and used my instinct to pivot from a proven business model to a new one because I sensed an even greater upside.

– Kristopher JonesLSEO.com 


3. Data Is King, But Time and Resources Are Scarce 

Jayna CookeData is the king — I agree with that. However, you do not always have time or resources to get the data you need and may be forced to rely on your business instincts alone. Data is hard to manage and getting “clean” data might not be worth the time and resources it would take to get everything perfected. Sometimes, you just have to trust your gut, as you might already know the answer.


– Jayna CookeEVENTup 

4. Data Is Only as Good as the Person Making Sense of It 

Andy KaruzaAs you probably noticed during the last election cycle, the polls were all over the place. One would say Trump was winning by 10 points, but another would say Hillary was winning by 10 points. The difference comes down to how the data is interpreted or gathered. Audience, sample size, and many other variables can affect the outcome of “data.” This is just one good example on when you should use your gut.

– Andy KaruzaFenSens 


5. When It Comes to Interviews… It’s All About Instinct 

Hongwei LiuMost of your intuitions about running a business are wrong; it’s best to be data driven. But with people, you’ve had 20, 40, maybe 60 years experience evaluating who you work well with, and the qualities that make someone trustworthy. You should always trust your instincts about people.

– Hongwei Liumappedin 


6. It’s a Balance Between Art and Science 

Tim ChavesDesign is all about instinct. Imagine trying to gather feedback about every step along the way when designing an application. I like to design the first time with just instinct and redesign with the door open to feedback. That process works for me. I would recommend that everyone seek to find a balance between what you feel and what can be proven with data.

– Tim ChavesZipBooks 


7. You Need Both, For Different Reasons 

Shawn PoratThe decision to start my latest company, Scorely, was largely an instinctive one. Data is valuable, but it only tells you so much because it’s all based on the past. After all, even the best economists and financial experts are often wrong. That said, even if you make your decisions from instinct, you definitely need data to research your market and do your financial projections.

– Shawn PoratScorely 


8. Data Can Only Tell You So Much 

Peter BonacWhen I started my company Mobiado, there was only one luxury mobile phone manufacturer. It had been around for two years, with losses every quarter. Data showed that this was not a successful business model. However, my gut feeling was to go a different route; by focusing more on the design and less on precious materials, the concept could be successful. Thirteen years running and we remain profitable every quarter.

– Peter BonacBonac Innovation Corp. 


9. When It Comes to Partnering, Using Only Data Might Be a Mistake 

Diego OrjuelaSo many things in business are more of an art than a science. This is never as true as with finding the right company to partner with. Basing your decision on data alone might get you tied up with a partner who is dishonest, incompetent, or plainly no fun to work with. Use instinct when making important decisions that will affect your business, because in the end, you work with humans, not numbers.

– Diego OrjuelaCables & Sensors, LLC 


10. An Instinctive Leap of Faith Is the Only Way Ideas Have Ever Become Reality 

Manpreet SinghData helps narrow the margin of error to get business models and maneuvers on solid ground, but data in the abstract can only get you so far. In any decision-making process, there comes a point where you have to take a blind leap of faith to test your hypothesis despite a great deal of uncertainty. For me, every step — from launching to pivoting — involved leaps, both big and small.

– Manpreet SinghTalkLocal 

12 Entrepreneurs Share Tips For Hiring Your First Employee

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

It’s time to hire my first employee. With no prior hiring experience, what’s your best advice for me?

1. Don’t Hire a “Mini Me” 

Brittany HodakWhen hiring a first employee, it can be tempting to look for a “mini me.” Don’t. Every employe  is critical in a small business. It’s much better to hire someone with complementary strengths and interests than someone who is like yourself but a few years more junior. Look for a candidate who enjoys the things you hate and excel at areas that intimidate you. Then, empower them to succeed. – Brittany HodakZinePak 


2. Imagine How You Would Feel If You Had to Report to the New Hire 

Shawn PoratI like to imagine what it would feel like if I had to report to my first hire. When I interviewed my  first employee and started thinking about reporting to them, I immediately realized they were not a good fit. The communication and leadership skills were lacking. I’ve used this test for every interview going forward, and it has protected me from many bad hires. – Shawn PoratScorely 


3. Outsource or Ask Your Friends in That Industry 

Michael HsuIf you are not hiring core production employees, you may not know what you are looking for. In this case, consider outsourcing because while it “feels” like it’s more expensive, it is almost always cheaper due to existing expertise. Otherwise, ask your friends who are in the industry for help. When I was hiring a developer, I called up all my buddies in the industry for advice on what to look for. – Michael HsuDeepSky 


4. Put Candidates on a Probationary Period 

 Firas KittanehSet a 30-, 45- or 60-day probationary period for new hires so that you can vet them on the job. It’s increasingly difficult to filter candidates out based purely on their resume and a couple of interviews because many have become well-trained at selling themselves. However, few will succeed on the job, so using a “trial” period will allow you to hire them on a contract basis and limit your risk. – Firas KittanehAmerisleep 


5. Hire Slow 

Bill LyonsYou’re not going to eliminate bad hires all together, but the best way to avoid them is to not attract them in the first place. Spend time on the basics: background checks and real reference checks, but also implement real behavioral assessments that are tailored to the performance-driven culture you want to create. The best thing that works for us is multiple interviews, job shadowing and auditions. – Bill LyonsRevestor 


6. Consider Contract and Part-Time Work 

John RoodDon’t forget that there are plenty of good people who are looking for part-time work, either because they are freelance or to supplement their income. By hiring someone part time, you take less of a hit on your cash flow. As a bonus, you get great experience managing a team without all the pressure of full-time employment. – John RoodNext Step Test Preparation 


7. Don’t Settle for the First Person Who Lands in Your Lap 

Peggy ShellHave a plan, be consistent, and stick with it. With people falling onto your lap or low-hanging fruit from referrals, you’ll be tempted to hire people who are “good enough.” You don’t have to settle. Follow a process that is well thought out and aligns with the job description you have worked hard on. Hiring takes time, but don’t let that inconvenience you from learning throughout this process. – Peggy ShellCreative Alignments 


8. Prepare and Be Honest 

Maren HoganIt is absolutely key to know what you need. Many first time hiring managers hire people just like them. Don’t interview desperate (which means you should make your first hire slightly before you need them), and listen when someone tells you who they are the first time. For example, I send an email to all potential candidates explaining exactly what to expect. It weeds out any shaky candidates. – Maren HoganRed Branch Media 


9. Hire Attitude and Train Talent 

Douglas HutchingsThe first employee is going to help set the culture for the many more to come. Everyone will need training to get up to speed, so hire for attitude. By definition, you are probably doing something that has never been done before, so you need someone who is passionate to be a part of your vision. The wrong attitude will be contagious to everyone who comes next and that is extremely hard to fix. – Douglas HutchingsPicasolar 


10. Understand That Job Descriptions Are Perfect, Humans Are Not 

Eric MathewsIt is important to realize that when you write a job description, you are creating in your mind a perfect, idealized version of a candidate. That candidate doesn’t exist in real life. During the selection process, know that you aren’t compromising on the idealized version of the candidate; more so, you are determining if there is a net benefit to your organization from adding the candidate. – Eric MathewsStart Co. 


11. Test Real Skills, Not Just Credentials 

Anthony PezzottiIt’s easy to default to a resume when deciding if a candidate would be a good fit; however, successful business owners will test real skills during the interview process to ensure they are solid on the team. This process can range from an on-the-spot test to a quick homework assignment. These tasks will help set the tone for the position and weed out any unfit applicants. – Anthony PezzottiKnowzo.com 


12. Prioritize People Who Have Done Their Own Things 

Adam SteeleAlmost everyone I’ve hired has had a side project or something of significance that they were doing before I hired them. The barrier of entry to doing something interesting and putting it in front of thousands of people is low enough that most people should be able to talk about personal projects that have received attention. These are people who have the will to work and experience with feedback. – Adam SteeleThe Magistrate 

12 Unique Biz Publications Every Entrepreneur Should Read

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

What’s one “off the beaten track” biz publication more entrepreneurs should read and why?

1. OkDork.com 

 Firas KittanehSerial entrepreneur Noah Kagan gives us all an inside look into how he grows his businesses and optimizes his life in okdork.com. He publishes infrequently so you’ll always have time to read his next blog post. I find one of the best ways to grow is through peer leadership and advice from a fellow entrepreneur always feels more relatable and actionable.

– Firas KittanehAmerisleep 


2. Search Engine Watch 

Tim ChavesI’d recommend giving Search Engine Watch a look. Inbound marketing has a lot of potential for anyentrepreneur, so I don’t think you can be completely ignorant about issues around search engine optimization.

– Tim ChavesZipBooks 


3. CB Insights

Doreen BlochCB Insights is a company that focuses on venture capital research, and their daily newsletters provide some of the best business content that I regularly read. The writing is irreverent, mostly focused on startups and entrepreneurs, and very timely to themes in technology and fundraising. CB Insights is one of the best and most entertaining ways to stay on top of business news.

– Doreen BlochPoshly Inc. 


4. Stratechery.com 

sean ogleI enjoy reading Ben Thompson’s Stratechery.com. He has a really interesting look at strategy and business, especially as it pertains to technology. He covers a lot of wide-ranging topics, but most of them highlight what is happening in social media and with brands like Google, Facebook and Amazon. He always has a good take and is able to break down complex ideas and explain them simply.

– Sean OgleLocation Rebel 


5. Bulldog Reporter 

Sharam Fouladgar-MercerThough much of Bulldog Reporter’s content is geared toward public relations and communications professionals, there are a ton of articles that are universally useful to entrepreneurs of all types. For example, Bulldog recently published a piece on how to get the most out of your exhibitor booth at an event or industry-specific conference.

– Sharam Fouladgar-MercerAirPR 


6. The Mogul Mom 

Cynthia JohnsonI love The Mogul Mom because it’s for all mom entrepreneurs and covers everything from both worlds. Her articles cover all types of topics, like social media, productivity, product development as well as work-life balance and issues that impact female entrepreneurs.

– Cynthia JohnsonIpseity Media 


7. OnStartups 

Andrew O'ConnorOnStartups was started by serial entrepreneur Dharmesh Shah, the founder of Hubspot and Pyramid Digital Solutions. There is extensive content from Shah and guest writers as well as an online Q&A community where software entrepreneurs can engage with others about startups, business management, technical issues and more.

– Andrew O’ConnorAmerican Addiction Centers 


8. Wait But Why

Mark KrassnerTim Urban publishes an incredible blog called, Wait But Why, which takes deep dives on topics that range from relationships to space travel. Once in a while, Tim talks about business and entrepreneurship, but I think the real benefit to his blog is seeing how he thinks. Tim takes incredibly complex topics and makes them easy to understand, a skill more people in business would benefit from cultivating.

– Mark KrassnerExpectful 


9. The Kiplinger Letters 

Eric MathewsWe need unbiased, accurate business and economic forecasts. For over 90 years both executives and entrepreneurs have quietly used The Kiplinger Letters (not magazine) for such a weekly digest. The Kiplinger Letter consistently provides accurate forecasts of industries, businesses, companies and technologies poised for rapid growth — before the crowd “wakes up.”

– Eric MathewsStart Co. 


10. Success 

Brittany HodakAlthough it’s not exactly “off the beaten path,” Success isn’t traditionally considered a business publication. However, it’s the most inspiring magazine I read each month. I read it cover to cover and listen to the executive interviews that accompany each issue. I recommend it to every entrepreneur looking to further his or her company.

– Brittany HodakZinePak 


11. Mars Dorian 

Drew HendricksMars Dorian is a blog that mainly focuses on marketing tips that tell you why your business card needs an overhaul, how to get a following on your blog quickly, and how to improve your branding efforts. It’s practical, usable advice.

– Drew HendricksButtercup 


12. Duct Tape Marketing 

Peter DaisymeI like Duct Tape Marketing because it is a blog that focuses on developing an online presence beyond just social media. It also includes numerous tips on how to create online videos as well as leverage various tools to generate results-oriented content.

– Peter DaisymeDue Invoicing 

10 Mistakes Entrepreneurs Make When Hiring Their First Employees

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 

What’s one mistake entrepreneurs can easily make when hiring their first employees?

1. Hiring Friends/Family Without Experience 

Amber AndersonIt’s easy when you first get started to think about hiring the people who are closest to you — like friends and family. But your first few hires are critical to your success. You want to make sure you hire team members who have the skills you need to fill the gaps in your company. In the long run, hiring someone you know who is not prepared can impact your relationship and your bottom line. 

– Amber AndersonMORE 

2. Going Cheap 

Diego OrjuelaYour first employee is a very big expense for a small company. Typically, we want to hire for the size of our company and employ someone who is not very costly to hire. But this first hire is critical. It will define the early stages of your business and should not be brought in based on what salary you are willing to pay. Bring in someone with experience, with talent. A good hire will prove invaluable. 

– Diego OrjuelaCables & Sensors, LLC 

3. Hiring Someone Just to Fix a Problem 

Joey KercherThe biggest mistake I have made is just hiring someone to fix a problem. The problem starts with the entrepreneur. If you do not have a process or roadmap to fix the issue, hiring someone to attempt to fix it will cost you more in the long run. Ensure you understand what the problem is, and ensure you give proper training to make sure they will be successful as they grow with your company. 

– Joey KercherAir Fresh Marketing 

4. Hiring Employees Who Are Just Like You 

Brian LischerWe tend to gravitate towards like-minded personalities in our lives, but I’ve found it’s best to keep this tendency in check when hiring. There’s nothing worse than ending up with a conference room full of clones (even if those clones are all highly skilled at their positions). A lack of diversity in personalities stifles creativity and is a nightmare to manage. 

– Brian LischerIgnyte 

5. Not Having a Well-Defined Role 

John RoodEarly in my business I had a vague thought that I had too much work and should hire someone. I hired a smart young professional. However, we quickly ran into problems; I hadn’t thoroughly thought through exactly what she would do. My mistake was hiring before I had thoroughly defined the role and responsibilities, so I didn’t have the right framework for finding the right fit. 

– John RoodNext Step Test Preparation 

6. Hiring Too Fast 

Duran InciHiring too fast without properly vetting potential hires. Let’s face it, fast growth forces us to hire quickly, but better vetting of candidates can prevent problems down the line. Slow down and put greater emphasis on really hiring the right people for your business needs. Find out what kind of expertise you need and hire them first; they will have the greatest impact initially. 

– Duran InciOptimum7 

7. Skipping Background Checks 

Zach BinderHiring first employees may be a casual process, so there may be no background checks or in-depth checking on them. This is a huge mistake. There needs to be a formal process for ensuring you are hiring the right kind of people, especially if you have trade secrets or a disruptive idea and you don’t want anything stolen. 

– Zach BinderRanklab 

8. Not Having An Employee Proprietary Information and Inventions Agreement 

Doug BendIt is crucial that anyone who does work for your company signs an Employee Proprietary Information and Inventions Agreement. The agreement makes it clear that the work they do for the company belongs to the company. Investors will want to see the agreements in place, and it is the best way to protect yourself from showing your company’s secret sauce only to have the hire set up a competing company. 

– Doug BendBend Law Group, PC 

9. Hiring an Employee Who Doesn’t See the Founder’s Vision 

Piyush JainYou should make sure that your first employee understands your vision and can grow into it. If he/she is willing to grow with the vision, then they will drive it without worrying too much about the salary and efforts. Your first employee will become an inspirational figure for your other employees. When I hired my first employee, I communicated my vision to him and he has been with me since 2009. 

– Piyush JainSIMpalm 

10. Not Building ‘a Team’ 

Adam SteeleIt’s important that the first set of people you hire be able to work closely together. Your first employees will play a large part in your company culture, and you need them to be people that work well with and play off of one another. Hire your first set of employees with an eye toward building a functioning team. 

– Adam SteeleThe Magistrate 

9 Ways Knowing How You Think Will Help Your Company

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

How has understanding whether you’re a “big picture” thinker or a “detail-oriented” thinker helped you move your business forward?

1. Make a Conscious Effort to Incorporate the Other Mindset 

Leila LewisWhen you understand what type of mindset you naturally approach business with, you can then make a conscious effort to incorporate the other mindset and/or seek out team members to help. For example, if you’re naturally a big-picture person, set aside time in your schedule to work on the details or assign a detail-oriented person on your team to help bring the big picture to life.

– Leila LewisBe Inspired PR 

2. Understand Past Successes and Failures 

Charles BogoianRealizing that I’m more of a detail-oriented thinker has allowed me to better understand and evaluate why certain business decisions I’ve made have worked and, more importantly, why others have not. I have been able to avoid repeating mistakes because of this and our customers have recognized the growth of our business over time.

– Charles BogoianKenai Sports, LLC 

3. Talk Through Big Decisions With Colleagues 

Justin BlanchardI tend to be a detail-oriented thinker. When I decide on a goal, my efforts go toward achieving it. I don’t spend much time re-assessing whether it was the right goal in the first place. I’ve learned it’s beneficial to take a step back every now and then to reconsider, and to talk to colleagues who might see something I don’t. Talking has often helped me see “big-picture” issues with my approach.

– Justin BlanchardServerMania Inc. 

4. Reevaluate Decisions and Opinions 

Roger LeeUnderstand what type of lens you use to see the world and what the alternative is so that you can be more rigorous when reevaluating your own actions. Asking myself, “Do I think this only because I’m a detail-oriented thinker?” and “What would a big-picture thinker do in this scenario?” expands my options and helps me arrive at an optimal solution, not just the one that I’m comfortable with.

– Roger LeeCaptain401 

5. Distinguish Between Working “In” or “On” Your Business 

Kristopher Jones (1)The difference between being a detail-oriented or big-picture thinker really comes down to the critical distinction between working “in” or “on” your business. Details matter most when you are working in your business — the day-to-day stuff like meeting payroll, hiring new employees and selling stuff. In contrast, the big picture is working on your business, like future goals and opportunities.

– Kristopher JonesLSEO.com 

6. Surround Yourself With Different Thinkers 

Mitch GordonI’m definitely a big-picture thinker, and that’s not always a good thing. I tend to miss important details along the path to success. Realizing that I need to surround myself with detail-oriented people has been a huge part of the success of Go Overseas. We have three co-founders and our strengths are well balanced. We’ve also grown to more deeply appreciate the value each of us brings to the table.

– Mitch GordonGo Overseas 

7. Focus on Strengths and Delegate to Others 

Daisy JingThis realization allows me to delegate better knowing that detail-oriented tasks should be given to someone else. It also allows me to better decide what task I should spend more time on and to whom I should give a task to. My business moves forward as my strengths complement my team’s individual strengths. As a big-picture thinker, I allow the details to come from my team.

– Daisy JingBanish 

8. Find the Right Team 

Michael GleasonAs a former physicist, there is a duality in nature that I find everywhere in business. Both big-picture and detail-oriented thinkers are key to driving an organization. The difficult part was understanding my strengths — based on conservation laws — and recruiting complementary executives to create a holistic team.

– Michael GleasonConsumer Brands, LLC 


9. Train at Both 

Ross ResnickYou actually have to be both. No matter which one you think you are, you have to train yourself to be a big-picture thinker and a detail-oriented thinker. Otherwise, you’re either going to be stuck on the little things or you’re going to be in the clouds.

– Ross ResnickRoaming Hunger

12 Items You Should Never Forget To Include in a Partnership Agreement

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

What should you absolutely not forget to include in a business partnership agreement?

1. What Will Happen if it Doesn’t Work Out 

Sharam Fouladgar-MercerThis should be a given, but let’s talk about it for the sake of reiterating its importance. Any business partnership agreement should clearly outline what steps will be taken should the partnership go astray. People despise discussing this, but the reality is that we live in a world where disagreement happens and it’s best to have a plan in place in case it does occur.

– Sharam Fouladgar-MercerAirPR 


2. Equity Valuation and Buy-Sells 

Chris SmithNames, ownership equity, and how the business is going to be operated are always must-haves. However, most problems arise when there’s not a clear method for valuing the equity down the road, or when there’s no buy-sell agreement included. Always know how equity is valued should it need to be sold to or purchased by another partner, and don’t forget to properly fund your buy-sell agreement.

– Chris SmithSuperius Ventures, LLC and Smith Simmons, PLLC 


3. Legal Inclusions 

Peggy ShellWhile it’s important to include standard legal items, such as non-solicitation of your employees, confidentiality, and ownership of work product, one important thing to never forget is clarifying the business relationship. The Department of Labor errs against employers in situations where a business partner might be considered an employee, so including clarifying language is key.

– Peggy ShellCreative Alignments 


4. A Vesting Schedule 

Chris BrissonOne of the biggest mistakes I made in my company early on was the fact that my partners and I vested immediately. The was a problem after one year when my partner decided to stop working and took another job. I was left holding the bag to grow the company while he still had shares in the business. A typical vesting schedule has a four-year cliff. Be sure to set this up in the beginning.

– Chris BrissonCall Loop 


5. How a Buy-Out Will Be Paid 

Elle KaplanIn the event that a partner splits, it’s vital to determine how they’ll receive their fair share of the business. If this isn’t in writing, they could request all of their payout at once, and feasibly bankrupt the business. By determining a payout structure, you can ensure a clean, positive break-up.

– Elle KaplanLexION Capital 


6. Roles and Responsibilities 

Murray NewlandsRoles and responsibilities should be clearly delineated from the beginning and in writing so there is no confusion, and to minimize or even eliminate conflict. It keeps everyone on the same page from the start and lets each partner go out and get done what they need to without question.

– Murray NewlandsDue.com 


7. Operating Agreements 

Tommy MelloThis is the foundation of the business that handles everything from A to Z. In most agreements, you should discuss what happens if one partner has health issues or wants out. Also, take consideration of voting rights and who is on the hook for what. All the key elements should be discussed and documented in the operating agreement. This is the prenuptial agreement for business partners.

– Tommy MelloA1 Garage Door Service 


8. Expectations for Hours, Vacation and Company Budget 

James McDonoughEveryone has very different expectations for how many hours they should put in, how much vacation, and generally on what and where the precious company budget should be spent. Sit down with your partner and draw out what a year would look like for all expenses and time commitment with best/worst case scenarios. You will uncover some interesting discussion areas.

– James McDonoughSEE Forge creators of FAT FINGER 


9. How Costs Will Be Shared 

Cody McLainMost individuals enter into partnerships based on the fact that there could be a high return in the form of equity. Equity is fantastic, but the reality in accounting terms is that the individual who shoulders the most costs will in effect be the one with the greater equity. Cost sharing is an important part of equity sharing, and it informs how the pendulum of equity will swing over time.

– Cody McLainSupportNinja 


10. What if a Partner Is Injured or Dies? 

Cassandra BaileyYou have to think about a business partnership agreement as if it’s a prenuptial agreement. Even if you hope nothing bad will happen, you still have to prepare for the worst. Have steps in place in case an acquisition or a merger occurs. If a partner is injured or if the partner dies, there needs to be a solution in the agreement.

– Cassandra BaileySlice Communications 


11. Non-Compete / Non-Disparagement Clauses 

Kristopher JonesUnfortunately, business partnerships don’t always work out. In fact, sometimes business partnerships can go wrong and a former partner can abruptly quit only to start a competing business. The partner may also say nasty things about you or your business. Therefore, it’s very important to include a non-compete and non-disparagement clause in a partnership agreement to eliminate issues later.

– Kristopher JonesLSEO.com 


12. General Expectations 

Ismael WrixenUnexpressed expectations are equal to premeditated resentment. Although you can include conduct and expectations in a separate document, it should be a part of your partnership agreement. Otherwise, you could end up resenting your partner, and that’s not good for business. You need to be on the same page in terms of the goals you’re trying to achieve, even if you have your differences.

– Ismael WrixenFE International 

The Differences Between Silent Partners and Investors

Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

How is a silent partner different from an investor and when should you consider one vs. an investor?


1. An Investor Helps Directly With Operations 

Angela McCroryAn investor is someone who not only invests in a company but also plays a role in the daily operations and management decisions. A silent partner usually invests a large sum of money but prefers not to be involved in the daily operations. If you are looking for advice and help, you want an investor. If you need a cash infusion to grow, but already have a plan outlined, go for a silent partner.

– Angela McCroryRukkus 


2. A Silent Partner Adds Funding While Minimizing Feedback 

Hongwei LiuActive investors want (and expect) to be helpful. Silent partners want to invest in your company but trust in existing management and active investors to make the decisions. A company should take silent partners if the goal is to add funding while minimizing feedback. Active investors should be sought after to lead funding as they provide valuable insight to help you get to the next milestone.
– Hongwei Liumappedin 


3. The “Silent” Partner Comes With Ups and Downs 

Kenneth CucchiaMy initial investor was silent (usually pre-seed/seed). As a 22-year-old kid with a fat check, I was happy as could be. I would have done some things differently knowing what I know today, but that’s the beauty of entrepreneurship. It’s the game that never ends and there’s no rule book. My advice now would be to get an initial investor who can guide you instead of letting you think you know it all.

– Kenneth CucchiaDeals4Meals.com 


4. The Difference Is Trust 

Tyler HanwayA silent partner trusts you because of past experiences together and provides money to grow the business. He or she is not involved in the day-to-day operations and the relationship is less formal compared to investors. Although it may be easier to find investors, if you are able to find a silent partner in the early stages of your business, you’ll be able to spend more time building the company.

– Tyler HanwayConsumer Brands, LLC 


5. Truly Silent Partners Are Basically Investors 

Brennan WhiteSilent partners are basically investors with founder-level upside. Even investors are expected to help with advice, introductions, hiring, etc. If your partner is truly silent, the financial contribution has to be massive to make sense. Especially in today’s investing climate, it’s easy to find more traditional investors.

– Brennan WhiteCortex 


6. Silent Partners Have Limited Liability 

Nicolas GremionSilent partners may have a say in the overall operations of the business, but generally stay out of the daily affairs. One benefit is potentially being less liable in the event of legal actions. Silent partners can take a limited-liability partnership in the company. As such, they may have more influence on the overall business than an investor, while still being protected in case of a lawsuit.

– Nicolas GremionFree-eBooks.net


7. A Silent Partner Is Less Involved 

john ramptonA silent partner really isn’t a partner at all except to provide some money to fuel the startup’s growth. The silence can be nice to a certain degree, but I’ve always found it more helpful to have an investor that provides advice, counsel, contacts and more — or even, in some situations, rolls up their sleeves and pitches in. Going it alone can be scary and take even longer.

– John RamptonDuecom 


8. Their Role Depends Entirely on Your Agreements 

David MainieroThe distinction between taking on “outside” investors and starting with or bringing on “inside” (silent) partners entirely depends on how you’ve constructed your operating agreements or equity structure. You need to consider the role of your capital providers and what role you want them to play. Do you need their networks? Just their money? Their advice?

– David MainieroInGenius Prep 


9. Silent Partners Don’t Have as Much Control as Investors Do 

Vishal ShahSilent partners hold an equity position (just like angel investors) but do not have substantial control over the business any more than the founders do, as they hold the same class of common shares. It makes the most sense to have silent partners if you are only looking for capital infusion in exchange for equity, but do not wish to give up control of your business.

– Vishal ShahNoPaperForms 


10. The Difference Is in the Return 

Nicole MunozA silent partner is taking a risk investing with you, and they’ll usually expect a bigger return on their investment. On the flip side, an investor is someone who gives you money and relies completely on you to generate the return. There are key differences in the way the SEC classifies silent partners and investors, so do your research before you decide which route to take.

– Nicole MunozStart Ranking Now 


11. Silent Partners Don’t Exist Unless They Are Family 

Andre ChandraSilent partners are never silent, and rightfully so — it’s their money! The closest to a silent partner are family members, who may still love you no matter what happens to the money, but even this can vary from family to family. Rather than becoming a silent partner, I would much prefer a loan.

– Andre ChandraI Print N Mail 


12. A Silent Partner Is a Passive Participant 

Alfredo AtanacioA silent partner is an appropriate alternative when you’re not looking for someone to actively contribute to your business, share responsibilities or share in the company’s profits. You may want to seek out an investor if you are looking for more involvement in your company. Legally, bringing in an investor is complicated, so you need to be clear that it’s the right source of financing for you.

– Alfredo AtanacioUassist.ME 


13. Consider a Loan Before a Silent Partner 

Justin BlanchardInvestors typically bring value in addition to cash. Silent partners don’t contribute more than money — or they don’t unless they think you’re not maximizing the value of their investment. Silent partners may not stay silent. A loan gives you the cash infusion without risk of interference unless you default. Which you choose depends on your business’ needs, but talk to a lawyer regardless.

– Justin BlanchardServerMania Inc.